top of page


THE US AND THE WORLD: WHICH WAY NEXT?
For 80 years, the US anchored the global system. Now, uncertainty reigns. Will America turn inward, fuelling division and instability, or recalibrate and remain a key—if less dominant—global player? For business leaders, preparing for both futures is essential as geopolitics becomes a central concern. Which path will rise, and how will you navigate the complexity ahead?
Wickett Advisory - Xenia Wickett
Jun 283 min read
Â
Â


LEADERSHIP IN A VUCA WORLD: DISTINGUISHING SIGNAL FROM NOISE
The pace and pattern of change today demands more than traditional leadership instincts. In a world that is volatile, uncertain, complex and ambiguous, clarity is no longer a luxury—it’s a strategic asset.
This short piece explores the structural shifts I believe every senior leader should understand—from fracturing global trust and economic headwinds, to demographic divergence and the strategic implications of the energy transition.
Wickett Advisory - Xenia Wickett
Jun 255 min read
Â
Â


MAY 2025 INSIGHTS
Wickett Advisory May 2025 Insights This month I’ve been focused on what I am trying to achieve, for myself and my business. My behaviour...
Wickett Advisory - Xenia Wickett
May 314 min read
Â
Â


THE CASE FOR OPTIMISM: A STRATEGIC ASSET IN TURBULENT TIMES
It’s time to talk about optimism. Not the fluffy kind. Not delusion or denial. But serious, grounded, strategic optimism. The kind that helps us see possibility amidst uncertainty. The kind that fuels bold decisions and creative action. The kind that helps you lead.
Because here’s the truth: optimism is not the opposite of realism. It’s part of it.
Wickett Advisory - Xenia Wickett
May 164 min read
Â
Â


IN UNCERTAINTY, STRIP IT BACK
We’re living through a new kind of uncertainty.
Not the occasional shock or unexpected shift—but a persistent, ambient instability. Markets are jittery. Geopolitical tensions simmer. Generative AI, climate risk, culture wars—none of these pressures are new, but they’re now combining in ways that feel relentless.
For business leaders, the challenge isn’t just to respond. It’s to lead through the fog.
This is a conversation I’ve been having recently with quite a lot of CEOs.
Wickett Advisory - Xenia Wickett
May 83 min read
Â
Â


APRIL 2025 INSIGHTS
Xenia Wickett - Wickett Advisory April 2025 Insights Something shifted in September last year that has put my business on a new...
Wickett Advisory - Xenia Wickett
May 23 min read
Â
Â


WHAT'S TRUMP REALLY DOING WITH TARIFFS?
What is President Trump trying to achieve with his tariffs? Until we answer that, it’s hard for governments or businesses to know how to respond—or how to get the tariffs lifted.
Here's what I’m hearing - there are four rationales...
Wickett Advisory - Xenia Wickett
Apr 103 min read
Â
Â


THE POWER OF A DIFFERENT PERSPECTIVE
When you’re stuck-looping through the same problem overthinking decisions, one of the most effective strategies is change your perspective
Wickett Advisory - Xenia Wickett
Mar 272 min read
Â
Â


THE DANGERS AHEAD: THE EMERGING VACUMN
I am not an apologist for Donald Trump. Much of what he’s doing—and how he’s doing it—is reprehensible and damaging, not just for the U.S.
Wickett Advisory - Xenia Wickett
Mar 182 min read
Â
Â


WHAT'S GOING ON IN THE US?
I’ve just returned from a week on the East Coast—New York, Miami, and Washington, D.C. Here are my first impressions.
Wickett Advisory - Xenia Wickett
Feb 273 min read
Â
Â


January 2025 Insights
Xenia Wickett - Wickett Advisory Welcome to January 2025 Insights. I hope the year has started well for you. A couple of weeks ago, I...
Wickett Advisory - Xenia Wickett
Feb 34 min read
Â
Â


HOW TO SUCEED IN THE TRUMP ENVIRONMENT
In my work, I often talk about the importance of distinguishing signal from noise. Trump is a master at creating a noisy environment
Wickett Advisory - Xenia Wickett
Jan 302 min read
Â
Â


State of the World 2025
Despite growing geopolitical tensions, 2025 is poised to be a favourable year for the ‘haves,’ particularly in the United States.
Wickett Advisory - Xenia Wickett
Jan 215 min read
Â
Â


AN INDEPENDENT PERSPECTIVE ON THE US ELECTION
An independent perspective on the 2024 US election prediction 30 days before the polls. What you need to know.

xeniawickett
Oct 5, 20244 min read
Â
Â


Thriving in a VUCA World: Strategies for Business Leaders
The world today is more volatile, uncertain, complex, and ambiguous than ever before. The term VUCA, borrowed from the military, encapsulate
Wickett Advisory - Xenia Wickett
May 28, 20245 min read
Â
Â


IDENTIFYING SIGNAL FROM NOISE
When moderating I strive to identify the thread in my speaker’s dialogue which, when pulled, will move the conversation forward in the...
Wickett Advisory - Xenia Wickett
May 6, 20242 min read
Â
Â


THE STATE OF THE WORLD 2024
2024 is a perfect storm which could redefine the global geopolitical landscape – for good or bad.

xeniawickett
Jan 24, 20246 min read
Â
Â


DECOUPLING, WAR, POWER STRUGGLE - ARE THEY INEVITABLE?
The most consequential geopolitical driver today concerns the US-China relationship. Where does Europe sit in this and what are the...

xeniawickett
May 11, 20235 min read
Â
Â


GEOPOLITICS AS A STARTING POINT FOR INSIGHTFUL CONVERSATIONS
Here are 7 key insights I’ve learned from 25 years as a senior geopolitical advisor that are great guides to frame leadership...

xeniawickett
Apr 25, 20232 min read
Â
Â


THE STATE OF THE WORLD – A SUMMARY
Last week, I discussed the fundamental trends (as opposed to events) that would require businesses and individuals to plan for over the...

xeniawickett
Feb 18, 20236 min read
Â
Â
bottom of page